Sponsoring Bumbershoot

Music Stage Sponsorships

Range: $20,000–300,000

Benefits include:

  • Category Entitlement
  • Naming rights in association with stage/venue/activity
  • Ability to activate at retail
  • Rights to activate specialized promotional tie-ins
  • Rights to use Bumbershoot name and logo in promotions
  • Logo or name in/on select Bumbershoot promotional collateral
  • Logo or name placement in select Bumbershoot print media campaign
  • Onsite space for sampling, demos, and promotions
  • Onsite sales rights
  • Logo with promotional listing in Bumbershoot program (25,000 minimum print run)
  • Logo or name recognition on Bumbershoot website, with promotional description and link to sponsor's website (Bumbershoot.org received 1,695,772 page views from 581,300 unique users in 2009)
  • Inclusion in Bumbershoot's social media marketing, including Facebook, Twitter, MySpace, etc.
  • Name on interactive, build-your-own, downloadable, and pre-printed stage schedules
  • Name inclusion in press kit
  • Ticket and VIP hospitality package
  • Inclusion in select Bumbershoot viral and grassroots marketing campaigns:
    • Bumbershoot Street Team
    • BumberFan emails (50,000+ opt-in members)
Bumbershoot Mainstage

Bumbershoot Mainstage

Overview: The biggest names in music play on the Mainstage, the largest venue on Festival grounds. Over the three days of the Festival, there are multi-act shows each day, each with a vastly different audience appeal. The Title Sponsor of the Mainstage will have the ability to activate a front of house hospitality area, a side stage viewing deck and artist meet & greets within the Mainstage allowing sponsors to "touch the bands as well as the fans."

Audience Age: 15 to 35+
Capacity: 22,000
Average Shows Per Day: One multi-act show (mininum 3 bands)

Previous Artists: Modest Mouse, The Black Eyed Peas, Yeah Yeah Yeahs, Sheryl Crow, Jason Mraz, Michael Franti & Spearhead, Franz Ferdinand, The All-American Rejects, Katy Perry, Cold War Kids, Death Cab for Cutie, Stone Temple Pilots, Beck, T.I., Band of Horses, Lucinda Williams, Neko Case, The Black Keys, The Shins, Wu-Tang Clan, REM, Crowded House, John Legend, Panic! At the Disco, Kanye West, Steve Miller Band, Blondie, AFI, A Tribe Called Quest, Spoon, Seal, Elvis Costello, Iggy and The Stooges, The Black Crowes, Tracy Chapman, George Clinton & Parliament/Funkadelic, Mos Def, Common, Wycleaf Jean, Lou Reed, Loretta Lynn, The Pixies, Sonic Youth

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Fisher Green Stage

Fisher Green Stage

Overview: The Fisher Green Stage is the heartbeat of the Festival, and features major names in urban, R&B, funk, contemporary soul, reggae, and modern global bands. The central location of the stage, adjacent to the International Fountain Lawn and Fisher Terrace, makes this the most highly trafficked area and one of the most popular stages on Festival Grounds. Two beer gardens near the stage makes for optimal viewing, and the opportunity exists to create an exclusive hospitality area.

Audience Age: 15 to 35+
Capacity: 4,000
Average Shows Per Day: Six

Previous Artists: De La Soul, Raphael Saadiq, Gogol Bordello, Roy Ayers, Vieux Farka Touré, Os Mutantes, Mayer Hawthorne & The County, Janelle Monáe, Saul Williams, Xavier Rudd, Lee "Scratch" Perry, Del Tha Funky Homosapien, !!!, Estelle, Zap Mama, Lyrics Born, Soulive, Particle, Yerba Buena, The English Beat, Lady Sovereign, Sharon Jones & The Dap-Kings, Brazilian Girls, Digable Planets, Common Market, Israel Vibration, Burning Spear, Galactic

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Mural Ampitheatre

Mural AmpitheatreSOLD

Overview: With Seattle's iconic Space Needle as a backdrop, the Mural Amphitheatre is home to veteran and emerging artists of the Adult Alternative and Americana ilk. A beer garden near the stage makes for optimal viewing, and the opportunity exists to create an exclusive sponsor hospitality area.

Audience Age: 25 to 35+
Capacity: 5,000
Average Shows Per Day: Six

Previous Artists: Brett Dennen, Keller Williams, World Party, Eric Hutchinson, The Cave Singers, Black Joe Lewis & The Honeybears, The Devil Makes Three, Jakob Dylan, Nada Surf, Ingrid Michaelson, Mike Doughty, Old 97's, Andrew Bird, Rodrigo y Gabriela, The Avett Brothers, Steve Earle, Alejandro Escovedo, Shooter Jennings, the subdudes, Feist, Solomon Burke, Billy Preston, Bettye LaVette, Buckwheat Zydeco, Koko Taylor, Mavis Staples

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Broad Street Lawn Stage

Broad Street Lawn Stage

Overview: The Broad Street Lawn Stage has become one of Bumbershoot's most popular and critically-praised music stages. It appeals to hip tastemakers and features the hottest blend of indie pop-rock performers from the Northwest, across the nation, and around the world. A beer garden near the stage makes for optimal viewing, and the opportunity exists to create an exclusive hospitality area.

Audience Age: 15 to 35+
Capacity: 2,500
Average Shows Per Day: Six

Previous Artists: Metric, The Long Winters, The Helio Sequence, Akron/Family, Matt & Kim, Vivian Girls, Holy Fuck, Minus the Bear, Battles, M. Ward, Tapes 'n Tapes, Man Man, The Walkmen, Two Gallants, Thao with the Get Down Stay Down, Menomena, Devendra Banhart, Viva Voce, DeVotchKa, The Frames, Badly Drawn Boy, Jeremy Enigk, Mates of State, Zero 7, Tegan & Sara, Drive-by Truckers, The Posies, Nick Lowe, Okkervil River

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Exhibition Hall

Exhibition Hall

Overview: Teeming with teens and twenty-somethings, the Exhibition Hall features cool club acts with hip youth appeal. This unique Bumbershoot stage is one of only two indoor music venues, and features cutting- edge regional and national alternative, dance, hard rock, punk and metal artists.

Audience Age: 15 to 25+
Capacity: 2,000
Average Shows Per Day: Four to Five

Previous Artists: 3 Inches of Blood, MSTRKRFT, Gang Gang Dance, OTEP, No Age, Audrye Sessions, Dead Confederate, Anti-Flag, Unearth, Flobots, Dan Deacon, Aiden, Monotonix, Brother Ali, The Weakerthans, These Arms Are Snakes, The Briefs, The Killers, Visqueen, Harvey Danger, Schoolyard Heroes, Flogging Molly, Ted Leo and the Pharmacists, Unwritten Law, Ben Kweller, Pretty Girls Make Graves, Bouncing Souls, Kill Hannah

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Northwest Court Stage

Northwest Court Stage

Overview: The Northwest Court beckons fans to cool their heels while enjoying the rhythms of jazz trios, eclectic solo performers, mellow electronic combos and sirens singing torch songs. A beer and wine garden and plenty of seating make for a perfect low-key respite in the midst of Bumbershoot zaniness.

Audience Age: 25 to 35+
Capacity: 700
Average Shows Per Day: Six

Previous Artists: Elvis Perkins in Dearland, Lenka, Todd Snider, Portland Cello Project, Final Fantasy, Sondre Lerche, Pacifika, Tim Finn, Bert Jansch, My Brightest Diamond, Jacob Fred Jazz Odyssey, Jose Gonzalez, CoCoRosie, Stan Ridgway, Dudley Manlove, Ursula Rucker, Vashti Bunyan, Dr. Lonnie Smith Trio

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EMP|SFM Sky Church

EMP|SFM Sky Church

Overview: EMP|SFM Sky Church is a state-of-the-art concert venue that is located in the landmark music museum, Experience Music Project. This popular indoor venue presents a mix of emerging regional and national alternative rock, hip-hop and electronica performers.

Audience Age: 15 to 25+
Capacity: 1,000
Average Shows Per Day: Seven

Previous Artists: DJ Spooky, Kay Kay & His Weathered Underground, Head Like a Kite, Telekinesis, Champagne Champagne, Truckasaurus, Kinski, Shim, Ravens & Chimes, West Indian Girl, PWRFL Power, Fleet Foxes, Siberian, Seaweed, Grand Archives, The Hollowpoints, Thee Emergency, Cloud Cult, Boom Bap Project, Idiot Pilot, Damien Jurardo, Hive, IQU, The Ruby Doe, Harvey Danger, Post Stardom Depression

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Music Lounge

Bumbershoot Music Lounge

Overview: Away from the crowds of Bumbershoot lies a cozy and unique venue that you won’t find on any Festival Map. The Bumbershoot Music Lounge features intimate performances with some of the Festival’s biggest artists, allowing attendees the chance to get off their feet without taking a break from the music. All performances are broadcast around the world via award-winning, non-profit radio station KEXP.

Audience Age: 15 to 35+
Capacity: 2800
Average Shows Per Day: Five

Previous Artists: Raphael Saadiq, Metric, Elvis Perkins in Dearland, Os Mutantes, Vieux Farka Touré, Akron/Family, Black Joe Lewis & The Honeybears, !!!, Nada Surf, Sons and Daughters, Two Gallants, Thao with the Get Down Stay Down, Art Brut, Mates of State, Jeremy Enigk, Black Rebel Motorcycle Club, Old 97‚Äôs, Andrew Bird

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More Information

For complete details on available sponsorship levels and benefits, download this Sponsor Opportunities PDF, or contact us to create a customized package designed to meet your marketing objectives and budget.

Gaylynn Kiser, Sponsorship Director
sponsorship (at) onereel.org

Additional Info


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